To achieve its rapid anti-aging effects, the hydrating neck cream uses ingredients like coconut oil, squalane, avocado oil, and sunflower seed oil. Its targeted formula—which is paraben- and cruelty-free—not only reduces the appearance of fine lines over time, but it can also improve elasticity and brighten the complexion. For best results, use circular motions to massage it into your neck, chest, chin, and jawline twice daily, making sure to include the back of your neck, too. To buy: $25; amazon.com. While many anti-aging products are notoriously expensive, Activscience’s cream is extremely affordable at $25. Some shoppers even say it does the job better than their luxury skincare products, but costs a “third of the price.” “I worked in the skincare industry for over 20 years, purchasing cream from Sisley to La Prairie,” one wrote. “After using this cream once, I could already see an improvement. It does a better job than a $300+ product that I tested, and you can’t beat the quality and price.” “I’m 42 and started worrying about my newly sagging neck with its crepey skin,” another wrote. “But after using this cream, I no longer stand in front of the mirror wondering whether I should get a neck lift or not. There’s nothing wrong with my neck anymore: It’s toned, firm, moisturized, and doesn’t have any sag to it. I’m very impressed, especially considering the cream doesn’t cost that much!”